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EVENT DESCRIPTION  
 
Event Type:  Webinar (This is an NIH Science event)
 
Title:  OBSSR Director's Webinar - Packaging color research by tobacco companies: the pack as a product characteristic
 
Description:  Abstract

Tobacco companies use color on cigarette packaging and labelling to communicate brand imagery, diminish health concerns, and as a replacement for prohibited descriptive words ('light' and 'mild') to make misleading claims about reduced risks. Dr. Glantz analyzed previously secret tobacco industry documents to identify additional ways in which cigarette companies tested and manipulated pack colors to affect consumers' perceptions of the cigarettes' flavor and strength.
 
Series Name:  NIH OBSSR Director's Webinar Series
 
Event URL:  https://bit.ly/2KgnCvr
 
Videocast:  Event will not be videocast
 
Special Instructions:  Reservations or registration required for this event
 
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EVENT DATE/TIME  
 
Date/Time: 
Tuesday, September 18, 2018   2:00pm - 3:00pm Add To Outlook Calendar     Add To iCal Calendar     Add To Entourage Calendar
 
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EVENT SPEAKER(S)  
 
Name:   Stanton A. Glantz, Ph.D.
Title:   Professor of Medicine
Organization:   University of California San Francisco
 

EVENT SPONSOR(S)  
 
Organization(s):  [NIH] Office of Behavioral and Social Sciences Research (OD/OBSSR)
 

EVENT LOCATION  
 
Location:  On the main NIH Campus
Building:  https://bit.ly/2KgnCvr
 
 

EVENT CONTACT(S)  
 
Name:   Erica Moore
E-mail:   erica.moore2@nih.gov
Phone:   3015944392
 
 
 
 
 
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